Episode 12
A conversation about thought leadership with Jonathan Raveh
In today's episode, our guest Jonathan Raveh unravels the true essence of thought leadership and the steps to becoming one. He says there isn't a clear distinction between influencers and thought leaders; it's about leaving a lasting impact and building an authentic brand rather than chasing specific titles. We explore the realm of thought leadership platforms, including LinkedIn, Twitter, TikTok, and Facebook, uncovering how these social networks can be leveraged to share ideas and establish a personal or company brand.
Jonathan provides invaluable insights, advising against direct company promotion in thought leadership content. Instead, he suggests focusing on expertise and knowledge to infuse authenticity into your message. By shifting the conversation from self-promotion to addressing topics that truly resonate with others, you can foster genuine engagement and establish yourself as a trusted authority.
We also talk about the influence thought leadership has on a company's brand, with Jonathan emphasizing the key role of employees in this equation. Building a positive work environment that nurtures talent and encourages thought leadership benefits individuals and enhances an organization's overall brand reputation.
Tune in to this thought-provoking episode and unlock the secrets to becoming a thought leader in today's ever-evolving landscape. Get ready to elevate your impact, share your expertise, and build an authentic brand.
Follow Jonathan for more about Linkedin and Thought Leadership.
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This podcast was produced and edited by Intent Media